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E268 - The Charity Spark with Beckie Denny

  • rachaelconroy
  • Nov 30, 2023
  • 2 min read
“Charities exist bluntly to do more good every day.” - Beckie Denny

We sat down with Beckie Denny, Founder and Director of The Charity Spark to talk about how they are on a mission to help the charity sector do more even more good. We talk about how showing legitimate impact is so important across the sector, discuss the similarities and differences faced by different size charities and try to tackle some of the biggest social and economic challenges facing us all right now.


1. Impact-led


The majority of us are in the sector to have a real-world impact but sometimes, the day-to-day admin of a job can make us forget this. Working to ensure that you are showing your supporters all the amazing stuff you’ve achieved as an organisation ensures that we’re all keeping the ‘why’ or working in the sector at the front of our minds.



2. Cost of living continues to be a hot topic


As the cost of living crisis continues to impact not only charity beneficiaries but all of us working in the sector as well, it feels that charity salaries are going to continue to be a hot topic. It will be interesting to see if any collective change will shift perceptions.


3. Check out the Charity Spark


Beckie’s time in the sector, across various organisations has put her in a great position to be a friendly sounding-board so make sure you check out Charity Spark and I definitely recommend taking a read of their blog! https://thecharityspark.co.uk/



We've changed our Charity Chat scheduling from here on, moving to a monthly episode, and bringing on some wider discussions about a number of topics relating to the sector. We will help to untangle some of the challenges that many of us face in our daily work, and provide guidance on how we can improve our approach, our efficiency and our effectiveness. Stay tuned for our next episode soon


We hope you enjoy this week’s episode.



Related episodes that you may be interested in:


E266 - Salaries in the Charity sector


E258 - Measuring charity key performance indicators -


E251 - Becoming audience led -


 
 
 

4 Comments


SeoWala Brother
SeoWala Brother
May 05

I truly appreciate the level of detail you’ve shared here, it makes the entire topic much easier to understand and apply in practice.

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Seowala Bhai
Seowala Bhai
May 05

I like how you balanced explanation with practical tips that can actually be implemented.

diamondexch99

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Rahman SEO Wala
Rahman SEO Wala
May 05

This is a really informative and well-presented discussion that provides useful insights for anyone looking to understand the topic better.

stakelogin

Edited
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May 30, 2025

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